Good strategy – particularly in international markets - is only as effective as the weakest link in the implementation chain. That’s why our approach balances finding big opportunities with what it will actually take to get there – the “how” of growing abroad. The result is something pragmatic, actionable, and impactful.
At the heart of our offering is the TerraMeter™, a proprietary analytical tool based on 200+ functional business drivers - things like Incoterms, distribution agreements, pricing, and sales incentives. When approached systematically and strategically, these nuts and bolts of international business can facilitate growth, streamline complexity and greatly reduce risk.